This publication focuses on the pyramid's second tier, steps 5 to 7, which culminates in a written strategic plan: 5. A roadmap to launch and grow your organization Process as important as product (perhaps more important) Aligns stakeholders around strategic priorities Communicates your goals, strategies and programs Engages, motivates, and retains external and internal audiences (e.g., board, staff, donors, etc.) 14 0 obj Continue with Recommended Cookies. Our distinctive position was further testified when Forbes named us one of the Top 10 Liberal Arts Colleges in Asia in 2015. Mission statements are about the present, and vision statements are about the future. <> A strategic plan is essential for every business. This form of planning includes: a) Taking a wide look around at what's going on outside the organization and how it might affect the organization (an environmental scan), and identifying opportunities and threats b) Taking a hard look at what's going on inside the organization, including its strengths and weaknesses (perhaps doing a SWOT analysis) Do not abandon this at the first sight of the unexpected. Tap them in designing strategy. A foreword is a short chapter that's included in a book's front matter. Mission and vision statements are both important, but they serve very different purposes. Write the first paragraph in an engaging manner. Many companies values sound like meaningless jargon, so take the time to figure out what matters to your company and push beyond generic language. How to Write a Foreword in 5 Steps Writing a foreword is simple and straightforward for someone who knows your book and feels a real connection to it and to you. Move faster with templates, integrations, and more. I am in the process of working to get my fathers autobiograpy published and the book designer I have been working with suggested I write a foreward to explain myself; First, why I am publishing his book and second who I am. An excerpt is shown below to show you how Mike describes his relationship with Gary: It has been my pleasure to know Gary Wiens since 1985 in a friendship that has gone from mere acquaintance to partnership in ministry. It is important to be honest with yourself. Focus on one strategy at a time. Hi Cassandra, Im glad youve found our site helpful! Required fields are marked *. This template can help you visually outline your strategic plan for your nonprofit. xMo@s\d!Nm,P@l@lEv/"a1rzG)eSSPB;G:s1_L5Bm. 3 Strategic Plan 2015 - 2020 Foreword . I viewed several sources today but this site was the most helpful. focussed on delivering the Government's strategic agenda and meeting community needs, with the agility to deliver consistently, responsively and sustainably. Streamline operations and scale with confidence. Formal planning has helped mobilize and motivate organizations in the achievement of goals and objectives. Thats for so called second-tier accounting firms. Manage Settings Leadership Summary ABC Company is a web application that provides PDF templates to the users. If you need assistance writing a comprehensive implementation plan for your organization, this article can guide you through the process. addresses the foundation of your organization, and it can serve as an outline for the following sections of your strategic plan: Identification of competing organizations, Industry analysis (this can include a SWOT or PEST analysis). Say what you do, who you do it for, and why it is valuable. They should also be memorable, specific, and ambitious. Most of the time, you will not have to go into too much detail. I am happy as this was very helpful to me to write a foreward for a very close friend. That, if they wish, you could get a verbal foreword. Are you in control of the performance measure? By investing in the future of CUHK, we are investing to build a better future for the Hong Kong, regional and global communities. These indicators will show you what success looks like and ensure accountability. Its the reason you exist or what you do.. You should be able to defend your plan and reinforce its key areas. This problem is the lack of an effective method a systematic or established procedure to undertake something, step by step. Fourth, figure out what you want from them. Using the information you discovered during your SWOT and mission statement process, come up with goals that align with your values. The third step requires you to work out what your organization wants from each key stakeholder group for your organization to prosper. It tells you and your team where you're going as a company and how to get there. They look ok on my end but let me know if youre having trouble viewing them. It also helps you rule out elements that might not align with your vision. You hear the terms goals and objectives a lot, but they mean different things to different people. (my father passed in 2006). 19 0 obj What some people call an objective, others would call a KPI. They key, she explains, is to decide what the terms mean in your organization, explain the definitions to key stakeholders, and stick to those definitions. But, these 26 questions should help you to take a critical look at what you have written, and help you fine-tune your foreword. You must set your strategic priorities first, and that often takes time. Strategic planning is often continuous for nonprofits. She has also written several books, both fiction and nonfiction. Yen Cabag is the Blog Writer of TCK Publishing. Think of goal writing as a formula: Action + detail of the action + a measurable metric + a deadline = goal. \u|;co|=c6~pLN$HG$peQ?oDAV-z|N;D%K"=YH?qw:R;gEiyWG'sXTSG{H =X>h)=I&u* 9l Now that you understand how it works best, you can move forward to the next phase of your book writing: preparing the front matter and moving closer to publishing! But, if I have just one single line, I would say: 6. For example, these might include the factors influencing the decision to purchase from you. As we stride forward into our golden jubilee, it is an opportune time for us to consolidate our strengths and identify opportunities for further development, so as to steer the University to the next level of excellence. The sixth step is continuous improvement. With clarity, your organization knows exactly . I could not know the areas to concentrate on. Get actionable news, articles, reports, and release notes. Included on this page, you'll find details on what to include in a strategic plan, the importance of an executive summary, how to write a mission statement, how to write a vision statement, and more. Transmittal Certificate; Foreword; ACT Public Service at a glance; About the Report . Thank you so much. Avoid broad statements that could apply to any company or industry. Commitment 2. Reassure them that the foreword could be as short as 500 words. If the book is a funny, comedic piece, inject humor into your foreword too. Learn why customers choose Smartsheet to empower teams to rapidly build no-code solutions, align across the entire enterprise, and move with agility to launch everyones best ideas at scale. 17 0 obj But methods can be learned. Focus on specific key initiatives and actions for your function. Were glad you found Yens post helpful, Oberlene. Flattery has no room in the foreword. Youre very welcome, were so glad you found the post helpful :). Tactic 1.1.1: Identify date and venue. The mission provides items to act upon, and the vision offers goals to aspire to. For example, if your goal is to achieve success as a strategic planner, your objective would be to write all sections of the strategic plan in one month. Vision 2. When it comes to writing a strategic plan, values represent how you'll behave as an organization as you work towards your vision. iBossWell, Inc.s McNerney reiterates that there are not hard and fast definitions for the terms goals and objectives, as well as many other strategic planning concepts. Many organizations do not give themselves enough time to plan properly, and once you finish planning, writing the document or presentation also takes time, as does implementation. The vision is the highest-ordered statement of the desired future or state of what you want your business to achieve, McNerney explains. <> Streamline requests, process ticketing, and more. Department of Tourism 1 STRATEGIC PLAN 2015/16 - 2019/2020 (2016/17 REVIEW) TABLE OF CONTENTS List of Acronyms and Abbreviations Foreword by the Minister of Tourism Message by the Deputy Minister of Tourism Introduction and Strategic Overview by the Director-General Official sign-off PART A: STRATEGIC OVERVIEW 1. The answers to this question help you identify your goals for the future of the business and assess whether your current trajectory is the future you want. Next, identify your target customers. You might involve a person to remind you about your plan, calendar reminders, small rewards when you achieve a goal, or another method that works for you. These available templates can be used to get more sales and attract potential investors. If you would like to change your settings or withdraw consent at any time, the link to do so is in our privacy policy accessible from our home page.. Schools often have set boundaries, missions, and budgets. Required fields are marked *. <>/Font<>/ProcSet[/PDF/Text/ImageB/ImageC/ImageI] >>/MediaBox[ 0 0 720 540] /Contents 12 0 R/Group<>/Tabs/S/StructParents 1>> Owner/CEO, Strategy Leader. Instead, be honest about the strengths that you see in the author. Thank you for this helpful post. You can take many approaches to the process and consider differing ideas about what needs to go into it, but some general concepts stand. For a nonprofit, however, conveying that message needs to be part of the strategic plan. After extensive consultations with various stakeholders of the University, a new Strategic Plan for 2016-2022 has been formulated. Remember, several objectives and action steps will likely come from each goal. Your research might show you should not go in a direction you might want to. Thus, they can concentrate on the process and ask difficult questions. Are you satisfied? The courage to go after their dreams and make a positive impact. Expect to make changes. endobj You'll include the tactics that will help you get there, too. Remember, the statements can change as the environment in and around your company changes. Our strategies for education aim to enrich the learning experience for students as well as enhance their language proficiency to develop self-learning skills, lifelong learning commitment and competencies that will make them both innovative and entrepreneurial to flourish inand contribute toa globally competitive and rapidly changing environment. Many people confuse goals and objectives, thinking the terms are interchangeable, but many argue that the two are distinct. You dont need to include the entire marketing plan in your strategic plan, but you might want to include a summary. ElA)Z{%e,M |+a12%7(sF_bnXg_ Because you need to know your companys goals and objectives to create an accurate vision statement, you might need to wait until you have more information about the companys direction to write your vision statement. In the tertiary education sector, it is especially important to develop a proactive approach in light of changing expectations of society, evolving professional demands, and increasing competition in the local and regional contexts. Work smarter and more efficiently by sharing information across platforms. Lets take a moment to discuss how a foreword differs from the preface. Foreword vs. The more that people feel they play an important part in the organizations success, they more successful you will be in reaching your goals of your strategic plan. He always writes summaries last, after he has all the data and information he needs for the plan. This is also where you can remind your readers what they can get out of the book. You dont need dozens of strategic goals. Also called an elevator pitch, the company description is a brief outline of your organization and what it does. If done correctly, your strategic plan will engage and align stakeholders around your companys priorities. endobj Do your best to keep it from your competitors. May I thank you heartily for taking an interest in the future of CUHK and the communities we serve. Tactic 1.1.2: Develop agenda. Were so glad you enjoyed Yens post :). The preface is the front matter written by the author to introduce the book, usually explaining their motivation and inspiration for writing the book. Through engagement with the public we will better articulate, develop and communicate an identity consistent with our visions in order to facilitate the community in understanding our goals and recognizing our achievements. Mission statements should not be vague or generic, and they should set your business apart from others. This planning assures a deep consideration of the audience, the most effective structure, and persuasive content. These are the key decision-making criteria that stakeholders use when interacting with your business. Usually, somebody with greater known expertise or authority on the subject writes the foreword, lending credibility to a lesser-known author. This could include management, the board of directors, owners, and more. They are often near the top of your plans hierarchy. Strategic Planning first made a significant appearance on the radar screen of managers in the early 1970's. However, when it first appeared as an organizational technique, the concept of strategic planning was received with considerable skepticism from some corners. endobj Joe Weller, April 12, 2019 You will know when you achieve an objective. Not everyone has a vision statement, McNerney says. What do they have in common? Four steps to streamline strategic planning Take the Assessment Our Software For Strategic Planning Drive strategy execution across For Strategy Reporting Optimize your For Project Management Manage the right projects, with For Local Government Use ClearPoint to drive efficiency and transparency. After the meetings are over, you have to turn your strategy into action, says Stefan Hofmeyer, an experienced strategist and co-founder of Global PMI Partners. 2 0 obj When teams have clarity into the work getting done, theres no telling how much more they can accomplish in the same amount of time. Because it functions as a review of the entire document, write the executive summary after you complete the rest of your strategic plan. After extensive consultations with various stakeholders of the University, a new Strategic Plan for 2016-2022 has been formulated. Create the plan: Then, you'll create the plan that will help you meet your goals and objectives. Some performance indicators can go into your strategic plan, but you might want to set other goals for your organization. Thanks for reading! I have watched his children become established as godly young people, and have appreciated deeply the contributions this family has brought to this city, first to Metro Christian Fellowship, and now to the House of Prayer. Isolating the target customer has massive implications, including in other stakeholder groups. View your strategic as being locked in an intimate tango with your key stakeholders. It starts with a vision statement, moves on to strategic themes (six in all) and culminates in 28 strategic goals. The latter is a list of actions interspersed with a sprinkling of desired results, all utterly useless in terms of strategy. The plan to publish "Our Journey Together" came together quickly, after Ms. Craighead had already selected a book agent and negotiated a contract to publish her own book and secured a . 5 0 obj They describe how you will measure the progress needed to arrive at the destination you outlined in the goal. Sign your name at the endbecause the foreword of a book is essentially a letter of endorsement written to the reader! Coming up with an evaluation method and KPIs can sometimes be difficult for a nonprofit, since they are often focused on goals other than financial gain. Accelerate your career with Harvard ManageMentor. It has been said that the shortest distance between two points is clarity, and this strategic planning cycle brings about clarity. Some writers describe their first meeting, or their first impression of the author. You need to make sure someone is good, so there needs to be a vetting process, he says. These are the key elements that you need to include in the foreword if youve been asked to write one: This is where you introduce yourself and your relationship with the author. Richard Branson wrote the foreword for this new book on self-improvement and learning to live boldly: Ive always had a love for adventure, and Ive been blessed to share many of them with my family and friends. In general, there are four parts to any executive summary: Start with the problem or need the document is solving. Its other key stakeholders were distributors; customers-retail; customers-industrial/food service; consumers; and employees. Its truly have helped me a lot , Were glad you found the post helpful! Peter Drucker, a management thinker from the '50s and '60s, said, "The best way to predict your future is to create it." The goal of strategic planning is to articulate the paths that will create the desired future. Offer a 15-minute call to ask them some questions, interview style. Smartsheet Contributor Similarly, the University aims to maintain a world-class infrastructure that supports our academic endeavours in an information age. Early on in the process, you need to talk about what you are doing and why and how you are doing it. Find answers, learn best practices, or ask a question. These steps can help you with this process: 1. In the context of changing global trends and increasing competition in higher education, we considered it a priority to further strengthen our academic development and research as well as student development. Section 10: Marketing Plan. endobj Write in the present tense, avoid jargon, and be clear and concise. 9 0 obj Instead, be honest about the strengths that you see in the author. The answers to this question help you outline the many routes you can take to achieve your vision and match your strengths with opportunities in the market. McNerney says many organizations do not really consider or are not honest about their companys values when working on strategic plans, which can lead to failure. The Strategic Planning Cycle. Your email address will not be published. Who is collecting that data, and how will they do it? Some goals might even be quarterly, monthly, or weekly. How are matters inside your company? A plan is no good if it sits on a shelf and nobody reads it. Manage campaigns, resources, and creative at scale. Joseph J.Y. For some managers, this seems initially like putting the cart before the horse. See how our customers are building and benefiting. Collect and review information to help make the upcoming strategic decisions. 18 0 obj By writing a foreword, a person expresses their approval or support for the research and its author. Keep it short and sweet. KPIs can be both financial and nonfinancial measures that help you chart your progress and take corrective measures if actions are not unfolding as they should. It offers some insight into both the author and paper, either via the writer's personal or professional relationship with the author or through the writer's connection to the topic or area. Franziskas book shows how that message can support you in running your life and business based on courage, love, and kindness instead of fear. Quickly automate repetitive tasks and processes. If you dont know what is going on around you, how can you stay competitive? explains McNerney. Goals form the basis of your strategic plan. The facilitators also need to be able to handle conflict and diffuse situations by separating idea generation from judgement. Instant Acknowledgement Generator [For School Projects], Acknowledgement For School Projects [7 Examples]. In some cases, yearly planning might keep you continually stuck in the planning process, while 10 years might be too far out. You should include the following sections: An execution plan that identifies who manages and monitors the plan, An evaluation plan that shows how you plan to measure the successes and setbacks that come with implementation. Strategic plans are not static documents they change as new circumstances arise, both internally and externally. The mission statement explains what your business is trying to achieve. Outline the recommended solution. Dont lose what makes you good, he says. Collaborative Work Management Tools, Q4 2022, Strategic Portfolio Management Tools, Q4 2020. Identify your key competitors, and define what you see as their strengths and weaknesses. When planning ahead for your business, its important to look around. Connect everyone on one collaborative platform. You can communicate your plan to stakeholders in the following ways: Hold a meeting to present the plan in person. We and our partners use cookies to Store and/or access information on a device. Part of this initiative includes leveraging our wealth of experience in liberal arts education and our research excellence to collaborate with eminent universities, offer more distinct degree programmes, provide research opportunities for outstanding students across the world, and elevate our reputation in the international arena. In this book, Tim explains how to build your plan around a core (he calls it the "heart") strategic combination of market, identity, and focus. Some people call this walking with one leg and running with the other. Once it adopted the six-step method, these outcomes were identified as reducing employee turnover and increasing productivity and innovation. Metrics were developed to monitor these, and targets were set before moving on. In a for-profit organization, the marketing department works to promote the companys product or services to bring in new revenue. If you're the one writing it, a clear step-by-step process makes it even simpler. Turn enterprise strategy into functional initiatives with a succinct plan you can easily communicate to stakeholders. An example of data being processed may be a unique identifier stored in a cookie. Take, for example, the international accounting firm KPMG. What some people call a goal, others call an objective. Others give a brief overview of the book first. Some of our partners may process your data as a part of their legitimate business interest without asking for consent. It establishes the direction a company is going to take by considering its goals and objectives. But then you become aware that some of the employees are also owners, and the complexity grows. The strategic planning process takes time, but the payoff is huge. Sadly, strategic plans have a tendency to fail when nobody periodically assesses progress. Adjust the new plan accordingly. A nonprofit has to make the community care about its cause. The terms are all over the map. In addition to guiding your entire company, it also helps your employees make decisions that move them toward the companys overall mission and goals. Save my name, email, and website in this browser for the next time I comment. Mission statements dont have to be only outward-facing for customers or partners. In order to implement these strategic aims, we need to develop an enabling environment in which our human, financial and physical resources are appropriately allocated and deployed to help us attain sustainable excellence in teaching, research and knowledge exchange. Foreword Samples for Thesis and Report (6+ Examples) The content provided in the foreword should introduce the reader to the author or work, explain why the reader should read the book, and give the book or author credibility. <> endstream 3. I would like to invite you to join hands with us to help this fine and unique academic institution maintain its characteristics whilst fostering its further developments. That story might be about your own experiences, a funny story with the author as mentioned above, or the story of . However, it can be written by the author himself as well if needed. Nor is KPMGs target mid-size firms with limited budgets. She is also a homeschooling mom, family coach, and speaker for the Charlotte Mason method, an educational philosophy that places great emphasis on classic literature and the masterpieces in art and music. Its just what works for your organization. <>>> Some specific areas that have been identified for action in the early years of this strategic plan are: Learning and Development This has really helped me as I have been struggling to do this for a very good friend. Menu State of the Service Report. Think about goals with varying lengths. Take the example of a dairy cooperative I worked with recently. endstream Happy writing :). ls the goal quantifiable, and can you measure it over time? What is a Foreword? Estimated Duration. Sometimes you think you know where you want to go, but youre not really sure, McNerney says. There are both internal and external values looking at your employees and coworkers, as well as customers and outside stakeholders. Introduction A. how they demonstrate expertise in the subject, how they have already helped other people with their knowledge, their motivation for going deep into this subject. Find a partner or join our award-winning program. During such a process, a school outlines sets of strategies and the project action plans that would likely sustain the business in 3 year's time, more or less. devoid of strategy, and often not even a plan. Copyright 2016 Lingnan University. endobj The writer of the foreword offers his or her integrity and credibility to the author, convincing others to read the book. Strategy design, your fifth step, involves deciding what your organizations positions will be on the identified strategic factors for each key stakeholder group. Its imperative to make sure the mission statement accurately fits the organization. Key performance indicators (KPIs) can show you how your business is progressing. One way to gauge a facilitators experience is by asking how they conduct conversations. More than one objective can support one goal. Its more like a dog chasing its tail. Add in both disciplined action and active learning activities and you have a simple Think, Plan, Act, Learn cycle of strategic planning. If you want to know the full process on how to write a foreword you can check out this post. Second, identify a specific, very important key stakeholder: your target customer. An example goal: Increase website fundraising. Readiness assessment. Since he and Mary came with their family to Kansas City in 1996, I have watched him grow in his relationship with the Man Christ Jesus to the place where his heart burns with the desire to go deeper and deeper in the knowledge of the beauty of the Lord. Foreword. A foreword is a brief introductory piece in a book that is usually written by someone other than then author (but can be written by the author himself). Another way to look at it: Verb (action) + adjective (description) = noun (result). The Smartsheet platform makes it easy to plan, capture, manage, and report on work from anywhere, helping your team be more effective and get more done. For example, phrases like delivering a wonderful experience could apply to many industries. Appreciated the insights. A foreword is a short introduction paragraph written by someone other than the author of a book or a report. In order to know if you are reaching the goals you outline in your strategic plan, you need performance indicators. A strategic plan is like a road map that gets you where you are aiming to be. Preparing to Write Your Strategic Plan covers the pyramid's foundation, steps 1 to 4. As it does within a business, this statement will help guide you in making future decisions. Access eLearning, Instructor-led training, and certification. Then let your strategic planning committee review it. By writing a foreword, a person expresses their approval or support for the research and its author. Move faster, scale quickly, and improve efficiency. You'll want to start your foreword by introducing yourself, the book, and the author. You need to have flexibility both on the plan content and in the process..