I can't wait to see where this opportunity takes him! Katy Perry took to Instagram to break the news that the beauty behemoth had signed the 17-year-old New York-based makeup . Are gender roles relaxing inthe world of makeup? Willam shot to fame after appearing on Season 4 of RuPaul's Drag Race in 2012, and has been a staple figure in the Drag community ever since. One year ago, he boldly chose to launch his Instagram to the world, using transformative, dynamic makeup looks to showcase the many facets of his personality, serving as an inspiration to anyone who might have been afraid to do the same, the statement said, according to the Huffington Post. James, who first earned. In an interview earlier this year, Charles told Marie Claire that makeup is an art form for him. coverboy makeup name change. Were seen as being global, fair, insightful, and perhaps a bit too earnest. James Charles, a 17-year-old makeup artist from New York, will be the new face of the iconic cosmetics brand. or call us at 1-617-450-2300. "I would buy them in bulk on QVC and pass them out to friends because I believe everybody should have this product." So I retook my senior photos & brought my ring light with me so my highlight would be poppin. That just means more revenue for them.. CoverGirl believes in beauty for all, and we're proud to welcome James Charles to the family. R.I.P. "She embodies everything I love about makeup and the playfulness of it," Rupaul gushes. The 10 Best Beauty Looks At The 2023 SAG Awards, Did Elvis Presley Wear Eye Makeup? Your session to The Christian For example, the transfer-proof Coverboy Lip Varnishes ($16) come in five shades: TruBlue (pastel blue, pictured above), Truffle (gold), Blackballed (black), Puss (neon pink), and Red (bright, neutral red). If you were to come up with a punchline to a joke about the Monitor, that would probably be it. Teenage makeup artist James Charles will be the cosmetic brand's first-ever male 'spokesmodel.' James Charles in video titled "FULL FACE USING NO BRUSHES MAKEUP CHALLENGE" published on September 9, 2016. "My favorite makeup company went under," Willam says, "I was like, better find a way to get some new free makeup." James, who first earned fame through makeup tutorial videos and popular social media accounts, will be the first male spokesmodel in CoverGirls 55-year history. But you know what? Some information may no longer be current. Promise. new eczema treatment 2022 australia . Whereas many matte liquid formulas make you sacrifice comfort for wearability, she ensures this one stays put without causing a fuss on your face. Decades after becoming friends, Roncal reached out to RuPaul about a collaboration, and he unflinchingly accepted. Jaleesa M. Jones . By continuing to browse the site CoverGirl -- which is owned by Coty Inc. ( COTY) -- and Charles announced the new agreement on social media, along with pop star Katy Perry, who recently posed alongside Charles in a CoverGirl. "It's the fun of being a human and being able to decorate yourself and being able to not take life too seriously We do take kindness seriously, we take love seriously, we take freeness seriously but most other things are not to be taken seriously.". GameStop Moderna Pfizer Johnson & Johnson AstraZeneca Walgreens Best Buy Novavax SpaceX Tesla. But the partnership may also signal changing tides both in the gendered world of makeup and in American culture at large. "DragCons attendees are my target market so it makes sense that I would debut there with a bunch of people that also do/love drag," shares Willam. So I retook my senior photos & brought my ring light with me so my highlight would be poppin. Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube. So why now? Were the bran muffin of journalism. This type of public figure has the visibility of a traditional celebrity but at the same time already interacts with fans and followers on a personal level. The paired blush combines a peach-y pink base with a hint of gold shimmer for a universally flattering flush. The brand is breaking boundaries, and they've picked a pretty talented makeup artist to come along for the ride. Vote for your favorite beauty products now! Get stories that empower and uplift daily. American cosmetics brand CoverGirl has chosen its first-ever male model as its official ambassador, in the face of 17-year-old YouTube star and New York-based makeup artist James Charles. SPOILER, I looked sickening. Meet CoverGirl's first-ever CoverBoy, James Charles. Just wrapped another great @COVERGIRL shoot. The groundbreaking news was first announced on Perry's Instagram, before Charles took to his own social page to share the exciting news with his fans. .css-4xjy6g{display:block;font-family:RundDisplay,Helvetica,Arial,Sans-serif;font-weight:bold;letter-spacing:0.01em;margin-bottom:0;margin-top:0;-webkit-text-decoration:none;text-decoration:none;}@media (any-hover: hover){.css-4xjy6g:hover{color:link-hover;}}@media(max-width: 48rem){.css-4xjy6g{font-size:1.25rem;line-height:1.2;margin-bottom:0.9375rem;margin-top:1.25rem;}}@media(min-width: 40.625rem){.css-4xjy6g{font-size:1.25rem;line-height:1.2;margin-bottom:1.25rem;margin-top:0.9375rem;}}@media(min-width: 64rem){.css-4xjy6g{font-size:1.625rem;line-height:1.2;}}French Braids With Mini Buns Will Give You *Life*, FYI: Exfoliating Gloves Are The Key to Smooth Skin, Hi, We Found the *Best* Round Brushes of 2023. I am so thankful/excited for everything in store and the support has been amazing, he tweeted. My work in Kenya, for example, was heavily influenced by a Christian Science Monitor article I had forced myself to read 10 years earlier. Love the idea of contouring but don't know where to start? We change lives. Our work isn't possible without your support. "I started my Instagram one year ago to inspire others and as an artistic outlet to challenge myself creatively. Let's be honest, a RuPaul makeup collection would be totally off without a nod to Drag Race's weekly Lip Sync For Your Life battle. In August, media outlets clamored over Jaden Smiths new, gender-neutral fashion line MSFTSrep. But the young celebrity didnt seem to understand the fuss. Of course, Willam's been beating his face for ages. One year ago, he boldly chose to launch his Instagram to the world, using transformative, dynamic makeup looks to showcase the many facets of his personality, serving as an inspiration to anyone who might have been afraid to do the same.". Were known as being fair even as the world becomes as polarized as at any time since the newspapers founding in 1908. Stay informed about the latest scientific discoveries & breakthroughs. The brand announced that James Charles, a 17-year-old makeup artist from New York, is its newest model. So I retook my senior photos & brought my ring light with me so my highlight would be poppin. His skin and makeup are as flawless as you'd think. Willam wears Coverboy Glitter Jelly in Roller Rink. "James Charles is no exception. Got ten of 'em.". How Bill Clinton, as first gentleman, could reshape role of first ladies. If you have questions about your account, please The model also addressed men profiting off her body. See more ideas about james charles, covergirl, makeup. "From the hippie sexual revolution of the '60s to the gender unicorn today our school rooms are the fertile soil for godless government agendas," the Benhams wrotein a Facebook post back in August. Her and RuPaul's creamy version puts the best of both worlds into a single buildable shade, which Roncal says "look natural but slightly like you could see from outer space." now that CoverGirl has announced that James is its first male CoverGirl spokesmodel. French Braids With Mini Buns Will Give You *Life*, Your Privacy Choices: Opt Out of Sale/Targeted Ads. "I was very inspired by Euphoria: light-reflective faces with high-color statements.". The singer reveals how grueling life was on the road. The full collection, available now, consists of six pairs of falsies, five lip varnishes, and four chunky glitter jellies. Covergirl. Polished Liquid Lipstick, Roncal says, is not like any other liquid lipstick you've used before. Use of this site constitutes acceptance of our The brand also released an official press release ofthe news, in which they shared that Charles has all the key elements of a CoverGirl: "All of our CoverGirls are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful. In the company's 55 year history, there has never been a male star in one of their campaigns. All rights reserved. Willam wears Coverboy Lip Varnish in TruBlu. CoverGirls Instagram posted a video of Charles speaking about his new role. Arguably the star of the whole show, Coverboy Glitter Jellies cost $12 each, come in four bold colors, and can be used just about anywhere you see fit. And that influence is powerful. "It just feels like something you want to wear.". According to Huffington Post, it was only a year ago that Charles started his Instagram page. We are trying out Willam's new line of makeup Coverboy. For an optimal experience visit our site on another browser. Evan Ross Katz. The Monitor is a peculiar little publication thats hard for the world to figure out. Its only 12 and today has already been so crazy. All Rights Reserved. Whoever said it wasn't easy being green was lying. With the help of the eternally glittering Katy Perry, the makeup brand announced that the new face of CoverGirl is Instagram star James Charles, a 17-year-old New York-based makeup artist who has . Charles is an aspiring makeup artist from New York, who has amassed more . I purchased a glitter and a .more. "I think Drag Queens tend to wear more makeup, but its all stuff that can work with a pared-down look," he says. I just finished up my glitter testers, too, so Im glad were releasing soon. Since its founding in 1985, Toronto-based MAC Cosmetics has worked with such LGBQT celebrities as RuPaul and KD Lang. Lastly, Roller Rink is a clear gel base containing iridescent silver glitter chunks. improve functionality and performance. CoverGirl is giving gender stereotypes a much-needed makeover. Press question mark to learn the rest of the keyboard shortcuts A religious liberty newsletter that is a must-read for people of faith. "I put [one of these lipsticks] on in the morning of DragCon; I essentially made out with 400 drag queens throughout the day, and it never came off," she says. Blog Home Uncategorized coverboy makeup name change. Log in to hide ads. The King Apparently Loved Eyeliner, 4 Pastel Eyeliner Looks That Will Convince You To Try Colorful Makeup, Lottie London's Artist In Residence Is Kim Truong, Kim & Kourtney K's Go-To, Get Even More From Bustle Sign Up For The Newsletter. "All CoverGirls are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful,'' the company said in a statement to TODAY. Carly Cardellino was the beauty director at Cosmopolitan. We He couldnt be more excited about the news! WALTERBORO, S.C. A series of revelations have emerged in the more than monthlong murder trial of Alex Murdaugh, the disbarred South Carolina lawyer accused of killing his wife and son. "All of our CoverGirls are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful," the company said. Start here with our favorite contouring palettes for highlighting and sculpting. Help keep The Christian Post free for everyone by making a one-time donation today. Willam's entire Coverboy makeup line is available now at shopcoverboy.com. Willam advises to think outside the box with Glitter Jelly it's not designed only to be worn on the face. Plus, Hollywood-based fans can catch Willam at a special one-day pop-up shop on Sept. 14 and shop the brand IRL at 1646 N Cherokee Ave. in Los Angeles, California. The monochromatic eye look is absolutely gorgeous. "But I think because people think they only have to use brushes, they don't realize the power in using a sponge-tip applicator to put on shadows.". As for the Designer Lashes, there will be six different options ranging in price from $10 to $18. We are trying out Willam's new line of makeup Coverboy. Charles retweeted a few supportive messages himself. Thanks to the rise of male beauty YouTube stars, the idea of men wearing makeup is slowly becoming more accepted by society. Join thousands of others to get the FREEDOM POST newsletter for free, sent twice a week from The Christian Post. TikTok has declared the white eyeliner is back. We can't let our kids get brainwashed like this," Benham said. If you need help purchasing a product directly from Allure, go to our FAQ. At the age of 17, Charles is breaking boundaries and doing it in style. Her most recent discovery: De La Cruz Sulfur Ointment, which will change your blemish-clearing game! We know that theres been an increased awareness of queer and trans people in our popular consciousness. To view this content, click 'Allow and continue'. Stars like Sofia Vergara and Katy Perry have worked with the brand, but nothing quite like this. Tea. CoverGirl has announced its first ever CoverBoy. Charles was just named CoverGirls' very first male CoverGirl. Roncal says the goal for her and RuPaul's mascara was to deliver drag queen-level false lashes in a single tube, and that's exactly what this product does with a unique square-shaped brush and "fierce, molded bristles" that comb through every lash with ease. "Im happy that I put forth a line that you dont need any brushes for," says Willam. There were some negative responses to CoverGirls Instagram post, with a few people threatening to boycott the brand. #COVERGIRLJames! Can a Jesus Revolution take place again in America? "I barely wash my own brushes, so Im not trying to tell people they need to make more work for themselves," he says. During New York City DragCon on September 6, Willam announced something wholly unexpected: He's created his own makeup line, and it's just as delightfully confrontational as he is. ", A photo posted by KATY PERRY (@katyperry) on Oct 10, 2016 at 10:52pm PDT. Willam admits that his color selection was a selfish one, hence his brand's high-contrast offering. PURCHASE MY WIGLINE OR MY STYLED WIGS BY ME HERE! The Best White Eyeliners for Brighter and Bigger Eyes. In the design process, Willam wanted to ensure that each product was easy to use and didn't require brushes or any complicated application techniques. Jamess selection may be a reflection of that change. RuPaul loves to use the dual-ended sponge from the eye shadow palette to blend out the liner for an effortless daytime look. Arguably the star of the whole show, Coverboy Glitter Jellies cost $12 each, come in four bold colors, and can be used just about anywhere you see fit. James Charles has just been named CoverGirl's first ever male CoverGirl and will be starring in their upcoming . All the Weird Areas You Can Get Injectables. "Very durable. One of the makeup industrys largest brands announced on Instagram that the 17-year-old makeup artist from New York is its newest model. "Alaska Thunderfuck taught me recently about the importance of highlight on a dolls shoulder, so I dab it there, too.". By subscribing to this BDG newsletter, you agree to our. Watch the Stars of RuPaul's Drag Race Explain the History of Drag Culture, Miss Fame Reveals Why It Was So Meaningful to Launch Miss Fame Beauty at DragCon, Watch Miz Cracker of Drag Race Mesmerizingly Apply Her Full Face of Makeup. GET THEM HERE! The iconic makeup brand announced on Tuesday that James Charles, a 17-year-old beauty vlogger, will become its first male brand ambassador. Charles will be appearing in advertisements for CoverGirls newest mascara called So Lashy, according to the Huffington Post. Get ready for some exciting news. You may remember him as the teen who decided to retake his senior portrait to ensure that his flawless highlight game got the recognition it deserved. Their prices range from $10 to $18. Together, Roncal and RuPaul created a massive collection that embodies the fun of wearing makeup, in what he says are the shades every beauty lover should have whether they're a down-to-Earth everyday user or a professional drag queen. And the first male face of Covergirl brand. In an industry that has been criticized for not accommodating women of color, the faces of CoverGirl have been diverse: Queen Latifah, Rihanna, Janelle Mone, Dania Ramirez, and Zendaya have all been featured. Megan Fox Wore 14-Karat White Gold Nails to the Grammys, With 150 white diamonds, these gold nails are the very definition of. Given the teens talent with brush and pen, its an obvious pairing. A weekly digest of Monitor views and insightful commentary on major events. Who needs rainbow highlight when you have this? 2023 BDG Media, Inc. All rights reserved. Oct 14, 2016 - 17 year old New York-based makeup artist James Charles is a new sensation on Instagram with over 500k followers there and another 75k subscribers on YouTube. It seems that almost every day, another former Drag Race contestant is launching their own brand or collaborative collection this year alone, Willam Belli, Aquaria, Trixie Mattel, and more have dipped their toes into the rapidly growing pool of celebrity beauty lines. subscription.
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